Saturday 29 March 2014

Google's Latest Algorithm Updates - Using Them To Your Advantage

By Yusef Naser


As you probably know, the reason that Google does updates to their algorithm is to make sure that people are not able to game their system. Although they do have a vested interest in providing high-quality websites for people that are searching for information, it is also in their best interest to eliminate millions of possible duplicate websites that are simply trying to make money with their search engine.



You should also have a sitemap, and only use unique content with every post that you make. Off-site optimization pertains to building links to your site that can help push you up in the search engine rankings. By doing this, you can quickly find yourself with page-one rankings if it is done the right way. Here is the best backlink strategy that you can use to ensure that you will get top rankings on the search engines.

The first step to making sure that you can benefit from Google updates is to use consistent posting on your website using completely unique content. As long as you are providing quality content that is not found anywhere else on the Internet, Google will reward you by placing your website or blog and a higher spot in the search engine listings. This is the best way to game the Google updates, and start making money using their own parameters.

Finally, you need to add some high PR backlinks to your website. These can come from either follow or no follow links. They follow link means that the link is passing link juice to your website, helping it to move up in the search engines. A no follow is theoretically not passing any link juice, but depending upon the website, it may actually be providing help based upon its authority.

By consistency, we mean that the links need to be gradual, from different types of websites, and should vary in page rank as well. By complying with the Google Panda and Penguin updates, you will be able to rank high in the search engines by simply complying with what Google is looking for.




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