With Facebook hitting over a billion active monthly users, there is no doubt that this is the ultimate platform for not only communicating with family and friends, but also for promoting and marketing your business. Of recent, Facebook has become a good place for business owners and if you have decided it's time build a business page too, you'll want to do it right. Spending a significant amount of time and effort on this is worth because if done right, it can drive huge traffic to your blog or website.
The model is to pick a niche that has the potential for a large audience, like 'going green', 'weight loss', or 'women's fashion.' Create a Facebook fan page and a web site that goes along with it.
Use the powerful Facebook Ads platform to create a "like" campaign to build your number of fans. While you can promote web sites with Facebook Ads, of course they would favor keeping those people on their own web site. A "like" campaign can be a great and cost effective page to quickly add lots of fans.
Give People Something Good - Tell them what they do not know. No one will follow something that is very basic or boring. Instead, they want to learn something new, so you should take advantage of this even though it's not related to your product. Educate the fans, shock them and even motivate them. This will get them sharing your posts and in return get more followers.
Remember the domination of MySpace? Yeah, I didn't think so! Or how Google changed their Adwords policy and instantly put a lot of seven figure affiliate marketers out of business. Create a tab on your fan page where people can give you their email address in exchange for something for free, whether it's a special report, video, podcast, or whatever works in your market.
By keeping this list building form on Facebook your fans will feel more comfortable giving up their email address because they trust Facebook, as opposed to you sending them to another web site.
The model is to pick a niche that has the potential for a large audience, like 'going green', 'weight loss', or 'women's fashion.' Create a Facebook fan page and a web site that goes along with it.
Use the powerful Facebook Ads platform to create a "like" campaign to build your number of fans. While you can promote web sites with Facebook Ads, of course they would favor keeping those people on their own web site. A "like" campaign can be a great and cost effective page to quickly add lots of fans.
Give People Something Good - Tell them what they do not know. No one will follow something that is very basic or boring. Instead, they want to learn something new, so you should take advantage of this even though it's not related to your product. Educate the fans, shock them and even motivate them. This will get them sharing your posts and in return get more followers.
Remember the domination of MySpace? Yeah, I didn't think so! Or how Google changed their Adwords policy and instantly put a lot of seven figure affiliate marketers out of business. Create a tab on your fan page where people can give you their email address in exchange for something for free, whether it's a special report, video, podcast, or whatever works in your market.
By keeping this list building form on Facebook your fans will feel more comfortable giving up their email address because they trust Facebook, as opposed to you sending them to another web site.
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