Saturday 13 December 2014

Cost-Effective Strategies For Your Food Business

By Keren Kipfer


If you have a food product that you wish to sell to consumers all over the United States, there is no doubt you are concerned with keeping your operating costs at a minimum. While you don't want to sacrifice product quality, keeping cost per unit as low as possible is always a priority. Here are a few suggestions that might help you reduce your overall expenses.

When you are just starting out, it can be wise to lease your equipment rather than purchasing everything you need for your production. Leasing reduces your upfront costs substantially. Instead of buying equipment, you can concentrate on product design, quality control and marketing.

The type of packaging that you are using plays a big factor on the effects of your bottom line. Using less packaging for instance, generally saves you money however, having the right amount of size and packaging is important to surround and protect your food product. Using a lighter weight packaging is also another good alternative that can reduce your overall shipping costs and you can opt for plastic packaging or a combination of cardboard and plastic in keeping your items fresh and secured.

Furthermore, batch numbers and expiration dates and other related special information should be affixed onto these respective units. This is done with the help of a machine known as an id coder or id printer. There are several machines of this type such as CIJ coders and DOD coders, including Videojet coders, Willett coders, Domino coders and other major brands. Refurbished coding equipment from a company such as PrintJet is a good way to cut cost.

In addition to refurbishing coding equipment and selling refurbished coding equipment, looking for high quality versions of ink and make-up fluids for all of the major brands of coders such as PrintJet helps. They are able to create generic versions of Videojet ink, Altima ink, Imaje ink, Maxima ink, Domino ink and others. Purchasing generic inks and make-up can help you cut cost tremendously.

Trying to expand too quickly is one mistake that many companies take. Don't jump next to a new product until you have established success with your current product and this is particularly true if you have one specific food product that you are selling. Rather than trying to expand with many different varieties, it is best to add one new product at a time. One should not hesitate to remove a product that is recently introduced but isn't gaining popularity as other items need to be concentrated upon.




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