Tuesday 16 December 2014

CM Punk & Why An Internet Marketing Company Is Crucial

By Rob Sutter


Those who consider themselves avid pro wrestling fans may have already been exposed to a select few podcasts. CM Punk, a former World Wrestling Entertainment athlete, took to Colt Cabana's popular webcast to air his grievances with the company he left early this year. To say that these are fascinating listens would be nothing short of an understatement. In fact, it can make someone wonder whether or not WWE could be in need of an Internet marketing company.

It was with these podcasts that Punk spoke about WWE and his harsh treatment by the company during his last few years there. Some of the issues that Punk brought up were medical, including the staph infection that he wrestled with for quite some time. It's also been said that staph infections, when left untreated, can prove to be deadly. What this does, more than anything else, is showcase the lack of the care on the part of WWE and its general workforce.

Punk also spoke about how he was being stifled on the creative side of things. For example, before he returned to the company a couple of years ago, he suggested that he'd wear MMA-style shorts to let his character evolve. WWE did not allow him to do so, on account of advertisers, but former WWE talent Brock Lesnar was able to return with those very shorts. Evidence like these pieces are strong and they only further illustrate why WWE would need an Internet marketing company.

It wouldn't be out of the question to think that WWE could, eventually, bring on an Internet marketing company to help matters. After all, reputation management is a powerful tool and it's one that can help WWE to quell any of the concerns that fans have following these podcasts. After all, why should they support a company that has been considered immoral? It's a fair point to make and it's one that can be addressed by the most reputable of firms, fishbat included amongst them.

What has been made perfectly clear, to my perspective, is that WWE's treatment of its athletes is absolutely abhorrent. A company like this, which just about everyone knows about, should be able to give its employees the level of care that they require and I am sure that few will argue with this point. It should also allow for input by those who are responsible for entertaining the audience. These ideas have been clearly illustrated and Punk's words allowed this to happen.




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