If this is your first time to hear about Bizo, it's actually a company that provides business to business marketing solutions to its clients. It used to provide simple email drip campaigns, however, as new data emerges on the behavior of website visitors, Bizo has released a new version of its products. So, how different is the new product from the old one? Well, it can only be described in one word: smarter.
As we said earlier, Bizo's products in the past only included solutions for email marketing campaigns for the people who actually enter their email addresses in the company's optin, however, they only comprise 10% of any B2B website's visitors. What about the remaining 90%? This is where Bizo' new marketing solution comes in.
Called the Bizo multi-channel nurturing solutions, this web software enables website owners to nurture a relationship with their website visitor's even if they're just lurking at the website, who are also known as anonymous visitors. With this channel you can set up messages that targets anonymous visitors. These messages could be anything from advertisements from real, solid content. Aside from websites, you can also use this piece of technology on your Facebook pages. The nurturing paths are based on the visitors' website behavior as well as demographics.
For website owners who are frustrated with the low optin rates of their websites, Bizo's expanded business-to-business solution is a great way to nurture your relationship with your website visitors, even if they don't give you their email address. If you do it right, you could see a great increase in your profits just by using this solution alone.
If you want to know about the specific features of the Bizo multi-channel nurturing solution as well as the price, you can find more information on the company's official website. Bizio first launched their nurturing system in October 2013, but as with any new system there were some teething problems. The new and improved version of the system promises better targeting and easier testing and reporting, as well as the option to create multiple nurture paths and to reach customers and prospective customers across a selection of ad exchanges, social networks and premium business websites. The system is well worth a look for any B2B company interested in advertising.
As we said earlier, Bizo's products in the past only included solutions for email marketing campaigns for the people who actually enter their email addresses in the company's optin, however, they only comprise 10% of any B2B website's visitors. What about the remaining 90%? This is where Bizo' new marketing solution comes in.
Called the Bizo multi-channel nurturing solutions, this web software enables website owners to nurture a relationship with their website visitor's even if they're just lurking at the website, who are also known as anonymous visitors. With this channel you can set up messages that targets anonymous visitors. These messages could be anything from advertisements from real, solid content. Aside from websites, you can also use this piece of technology on your Facebook pages. The nurturing paths are based on the visitors' website behavior as well as demographics.
For website owners who are frustrated with the low optin rates of their websites, Bizo's expanded business-to-business solution is a great way to nurture your relationship with your website visitors, even if they don't give you their email address. If you do it right, you could see a great increase in your profits just by using this solution alone.
If you want to know about the specific features of the Bizo multi-channel nurturing solution as well as the price, you can find more information on the company's official website. Bizio first launched their nurturing system in October 2013, but as with any new system there were some teething problems. The new and improved version of the system promises better targeting and easier testing and reporting, as well as the option to create multiple nurture paths and to reach customers and prospective customers across a selection of ad exchanges, social networks and premium business websites. The system is well worth a look for any B2B company interested in advertising.
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