Web design New York companies will tell you that content is paramount to any business. This is especially true when looking at the digital side of things, which brings us to WordPress. Arguably the most commonly used platform for content management purposes, there are many ways you can take advantage of it for your brand. In order to do so, here are some of the biggest do's & don'ts you should be aware of.
DO have a focus in place. The first thing to know about WordPress utilization is that a focus is imperative. You don't want your website to go all over the place, since this creates a sense of inconsistency you don't want. Any web design New York specialist will agree, which is why you should build upon a focus, whether it's ecommerce-related, educational, or what have you. The clearer your vision is, the better your site will be.
DON'T add entire posts to the homepage. The reason for this is that you should give people the incentive to click in order to see posts in their entirety. Not only do full posts on the homepage convey a sense of sloppiness, but you're not going to receive traffic to the other pages. This is why excepts should be in place, which can be done with the help of reputable authorities like Avatar New York. You're not without reliable resources, after all.
DO make use of different plugins. Your WordPress site is as customizable as you'd like it to be, which brings us to the discussion of plugins. Not all of them will be useful, so make it a point to focus on the ones that will provide the most value. For instance, Jetpack is ideal for stats, security, and overall performance of your website. Keep this in mind if you're looking for a particular plugin to suit your needs.
DON'T get intimidated. Despite the various features associated with WordPress, you should know that it's not as intimidating as it appears. As a matter of fact, it's just as much a blogging platform as any other, apart from the fact that it's more effective in the long term. If you're new to WordPress, it's understandable that you'd be uncertain. However, with enough time and effort, you'll make this platform all your own.
DO have a focus in place. The first thing to know about WordPress utilization is that a focus is imperative. You don't want your website to go all over the place, since this creates a sense of inconsistency you don't want. Any web design New York specialist will agree, which is why you should build upon a focus, whether it's ecommerce-related, educational, or what have you. The clearer your vision is, the better your site will be.
DON'T add entire posts to the homepage. The reason for this is that you should give people the incentive to click in order to see posts in their entirety. Not only do full posts on the homepage convey a sense of sloppiness, but you're not going to receive traffic to the other pages. This is why excepts should be in place, which can be done with the help of reputable authorities like Avatar New York. You're not without reliable resources, after all.
DO make use of different plugins. Your WordPress site is as customizable as you'd like it to be, which brings us to the discussion of plugins. Not all of them will be useful, so make it a point to focus on the ones that will provide the most value. For instance, Jetpack is ideal for stats, security, and overall performance of your website. Keep this in mind if you're looking for a particular plugin to suit your needs.
DON'T get intimidated. Despite the various features associated with WordPress, you should know that it's not as intimidating as it appears. As a matter of fact, it's just as much a blogging platform as any other, apart from the fact that it's more effective in the long term. If you're new to WordPress, it's understandable that you'd be uncertain. However, with enough time and effort, you'll make this platform all your own.
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