No matter how long a company has been around for, it seems like the possibility of a name change always exist. Whether it's done for branding, restructuring, or what have you, such a shift can either be positive, negative, or simply not impact the establishment at all. Dunkin' Donuts received plenty of press for their own name change this past September, but what are some of the other examples that Internet marketing companies can draw attention to? Here are the 4 biggest ones that occurred throughout history.
Brad's Drink, which was established in 1893, was a North Carolina company that was founded by Caleb Bradham. The owner of a drugstore, Bradham sold the drink from that very establishment. Since then, the drink had become a worldwide entity, not only being a hot seller but the facilitator of many other flavors. If you don't recognize this company name, you may know it better as what it's called today: Pepsi. This is just one of the many name changes that companies like fishbat can recognize.
If you think that you know everything about Nintendo, from its numerous consoles to seemingly countless video games, you may be surprised to know that it wasn't always a video game company. It started in 1947 under the name Marufuku Company, which was a distributor of hanafuda playing cards. Only a few years later, the company rebranded itself as Nintendo. Since then, the company has been responsible for the creation of many video game series that are still going strong today.
When it comes to ecommerce, eBay is easily one of the biggest names in the world. Any Internet marketing company will agree, but it originally started as a much smaller entity. AuctionWeb, which was founded in 1995, was focused solely on online auctions. Pierre Omidyar, the site's founder, originally intended it to be as a side gig of sorts for him. Needless to say, though, it had developed into something even greater.
It can be argued that Google is one of the most commonly linked names to the Internet, so it should come as no surprise that people would want to learn about its past. It was originally conceived, in 1996, as BackRup, a search algorithm developed by two Stanford University students. It was so advanced that it pulled up more relevant results that many search engines that were active at the time. The rest was history, as we know now this underground algorithm of sorts as arguably the most prominent search engine in the world today.
Brad's Drink, which was established in 1893, was a North Carolina company that was founded by Caleb Bradham. The owner of a drugstore, Bradham sold the drink from that very establishment. Since then, the drink had become a worldwide entity, not only being a hot seller but the facilitator of many other flavors. If you don't recognize this company name, you may know it better as what it's called today: Pepsi. This is just one of the many name changes that companies like fishbat can recognize.
If you think that you know everything about Nintendo, from its numerous consoles to seemingly countless video games, you may be surprised to know that it wasn't always a video game company. It started in 1947 under the name Marufuku Company, which was a distributor of hanafuda playing cards. Only a few years later, the company rebranded itself as Nintendo. Since then, the company has been responsible for the creation of many video game series that are still going strong today.
When it comes to ecommerce, eBay is easily one of the biggest names in the world. Any Internet marketing company will agree, but it originally started as a much smaller entity. AuctionWeb, which was founded in 1995, was focused solely on online auctions. Pierre Omidyar, the site's founder, originally intended it to be as a side gig of sorts for him. Needless to say, though, it had developed into something even greater.
It can be argued that Google is one of the most commonly linked names to the Internet, so it should come as no surprise that people would want to learn about its past. It was originally conceived, in 1996, as BackRup, a search algorithm developed by two Stanford University students. It was so advanced that it pulled up more relevant results that many search engines that were active at the time. The rest was history, as we know now this underground algorithm of sorts as arguably the most prominent search engine in the world today.
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