Tuesday 11 September 2018

Facts About Name Tags For Employees

By Dorothy Myers


Name tags are essential tools for marketing in the contemporary world. Numerous organizations have their staff wearing these badges so that they can attract prospective clients during events. In most corporate events, networking is highly dependent on participating parties identifying each other and communicating. These two aspects of marketing are now very sophisticated, even though a while back they were simple tools.

Typically, a name tag will contain the name of the wearer. Depending on the audience and the nature of the event, name tags for employees may also contain other pieces of information about the wearer, the event, and the company they represent. These pieces of information include job position, company being represented, and responsibility of the wearer at the event. This way, anyone who needs to converse with the wearer can just look at the badge and know about relevant information about the individual.

These badges should be designed appropriately for them to be effective. The use of suitable type of font and size is one way of attaining a great design. Whereas some font types are legible, others need the reader to strain so that they can read. Thus, font sizes that are minute make it difficult for some people to read.

Even though monochrome badges are trouble free to draft and economical to purchase, they are relatively ineffective when compared to multi-colored ones. Multi-colored badges display better information such as corporate logos, event description and job title. Using multiple colors enables the use of solid colors thus eases identification.

Badges are normally placed within plastic sleeves for the purposes of protecting them from wear and tear. This is known to take place in conferences that last days. In addition, such cards are normally installed with barcodes or QR codes for various purposes, including granting people access to different facilities. It is therefore vital to make sure that the plastic sleeves used are able to allow the QR codes or barcodes or to be scanned with no problem. This feature should always be put to test before application.

The durability of the badge material is very important. Since badges are meant to be reused, it is important to ensure that they can last long enough to be used at multiple events. Also, some events usually last for several days or event weeks before they end. In that case, the card should be made from heavy vinyl. However, if the event is meant to last only a day, then thin vinyl tags are sufficient.

Bulk purchases make it possible to save some money on the budget. For example, one should purchase 500 cards instead of just buying 50 cards or lanyards, so that the remaining cards or lanyards can be kept for future use. By so doing, one realizes a lot of savings for their business from the bulk purchases.

In general, a badge usually measures 4 inches by 3 inches. Some people usually make their badges too small or too large. Very large cards will look awkward while those that are too small will be ineffective at their work.




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