Tuesday 23 October 2018

Want To Rank On The Page 1 Of Google ? Do SEO White Hat.

By Ashok Panda


In the 21st century online marketing world, the importance of Search engine optimization is ever increasing. Many businesses have identified the importance of SEO and have started taking necessary measures in order to optimize their businesses and websites so that they can rank well in the search engine result page. Getting a better rank for a good keyword would help them get more visitors.

Optimizing a website is the key to get more organic traffic. Websites need to follow the guidelines of search engines in order to get indexed. there are various ways to optimize the content of a website. However, the whole process needs to be planned and executed properly.

It is important to understand how search engines collect data from all the available websites in the world and list them in the huge database of information in their servers. The search engines have huge data centers around the world located in various geolocations. Their organization could be very complex and the scope lies outside the premise of current discussion.

The factors basing on which the Search engines rank the websites for any particular keyword are called ranking factors. A complex algorithm defines how the search engine result page should be organized. Though search engines do not make detailed information about the algorithms public, the SEO community from their research and analysis and partial information made available by Search engines have come up with ranking factors and continuously monitor them to provide more information on how the website should be optimized.

Using a systematic plan to list all possible steps of white hat seo is important. Everything should be done in the acceptable limits of search engines, in order to avoid any penalty. This process is called white hat Search engine optimization.By adopting white hat methods, the chances of getting any penalty is nil and the results achieved are more sustainable.




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