Wednesday 12 August 2015

New York Web Design & The Essential Terminology

By Arthur Williams


New York web design, when done well, can be one of the most rewarding endeavors to undertake. Not only is it responsible for the creation of high-quality websites, but the ways in which said pages can push sales cannot be overlooked. However, for budding designers to make the most out of this endeavor as possible, there is certain terminology to become familiar with. Here are just a few of the most common terms that you will find yourself using in this field.

Font - This is a term that should be familiar to anyone, regardless of one's knowledge related to New York web design. Font refers to typeface, which is utilized in order to create text. Not only can it be made bigger or smaller, but it can be rendered to become bold or italicized to boot. Keep in mind, though, that one font will not be able to accomplish all feats. Take it upon yourself to download different ones, so that your resources may be rendered broader.

Color Wheel - To say that color matters, in the field of New York web design, would be putting matters lightly. However, you have to ensure that different hues are paired off with one another, which is where the color wheel can come into effect. It's able to help different colors become matched with one another for smarter designs, be it in relation to primary, secondary, or tertiary shades. A tool such as this matters, to both experienced designers and reputable companies the likes of Avatar New York.

Saturation - Another aspect of color to take into account would have to be saturation. This term refers to the intensity that color can have, which can vary depending on what you're creating. For instance, a website with a vintage appeal is not going to have high saturation, as you'll want to create more modest designs than you probably would have otherwise. This is just one example of saturation, but don't be afraid to experiment with this for numerous projects.

Responsiveness - Computers aren't the only devices that can access websites. As a matter of fact, you may be able to implement anything from smartphones to tablets, as these devices can easily access the Internet as well. If you're a designer, it's crucial to account for each of these platforms, creating modified versions so that they can fit the screens said platforms have. This is, more or less, the basic concept of responsiveness and to say that it matters would be an understatement.




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