Blogging is the latest and greatest use of technology to enhance the online experience for your clients. Those who learn to blog effectively can reap the rewards of increased sales and well-informed clients who depend on them for their needs. Read on to learn some time-tested techniques for creating better blogs.
Make sure the amount of time between each of your blog posts is similar. This helps readers know when you'll be posting your next post. On the other hand, if you post two blog entries two days apart, then don't post another post for a week, people will get out of the habit of reading your blog.
Make sure your posts don't elicit the "It's too long so I didn't read it" response from your readers. Studies show that people stop paying attention more quickly when reading on the web than they do when reading print. For this reason, try to keep posts under 300 words or so. Some types of posts, such as scholarly articles, don't suffer from this loss of attention of much as others, so know your audience.
Try posting in advance. Do not be shy, or think that it can ruin the authenticity of your blog. As long as you remain the author that writes timeless content, there won't be any problems. Posting in advance can be a good strategy to use, and it can relieve your stress by already covering something ahead of time.
Be prepared to have some successful days and some days that are failures. You will find that some blog entries that you post will bring in a lot of readers, and then some days you will have only a few people check out what you wrote. This does not mean that you are doing anything wrong, it is perfectly normal.
When blogging, you should make sure that you make your RSS feed as obvious as possible. You can not expect other readers to find it if it blends in with all the text in your blog. This is why you should put it in a prominent position on your blog, and try to make use of the orange RSS icon if possible.
It is okay to use social media to get your blog known, but just be sure that you are not overdoing it. If all or most of your tweets contain self-promoting links, you may soon be overlooked for predictability or even ignored entirely. Mix the links in with interesting content that can stand on its' own.
Refrain from using blog designs that are similar to MySpace. This means using extremely busy designs that have too much content on your screen, too many animated graphics, etc. Having these busy designs makes it extremely difficult for your readers to read your blog. As a result, they'll likely leave.
Having accurate information to refer to through the blogging process is a big positive. For every successful blog out there, you can bet that there are hundreds that it not. Use what you've learned in the article and avoid becoming one of the many; you should aim to be one of the few.
Make sure the amount of time between each of your blog posts is similar. This helps readers know when you'll be posting your next post. On the other hand, if you post two blog entries two days apart, then don't post another post for a week, people will get out of the habit of reading your blog.
Make sure your posts don't elicit the "It's too long so I didn't read it" response from your readers. Studies show that people stop paying attention more quickly when reading on the web than they do when reading print. For this reason, try to keep posts under 300 words or so. Some types of posts, such as scholarly articles, don't suffer from this loss of attention of much as others, so know your audience.
Try posting in advance. Do not be shy, or think that it can ruin the authenticity of your blog. As long as you remain the author that writes timeless content, there won't be any problems. Posting in advance can be a good strategy to use, and it can relieve your stress by already covering something ahead of time.
Be prepared to have some successful days and some days that are failures. You will find that some blog entries that you post will bring in a lot of readers, and then some days you will have only a few people check out what you wrote. This does not mean that you are doing anything wrong, it is perfectly normal.
When blogging, you should make sure that you make your RSS feed as obvious as possible. You can not expect other readers to find it if it blends in with all the text in your blog. This is why you should put it in a prominent position on your blog, and try to make use of the orange RSS icon if possible.
It is okay to use social media to get your blog known, but just be sure that you are not overdoing it. If all or most of your tweets contain self-promoting links, you may soon be overlooked for predictability or even ignored entirely. Mix the links in with interesting content that can stand on its' own.
Refrain from using blog designs that are similar to MySpace. This means using extremely busy designs that have too much content on your screen, too many animated graphics, etc. Having these busy designs makes it extremely difficult for your readers to read your blog. As a result, they'll likely leave.
Having accurate information to refer to through the blogging process is a big positive. For every successful blog out there, you can bet that there are hundreds that it not. Use what you've learned in the article and avoid becoming one of the many; you should aim to be one of the few.
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You have just learned a lot about the art of write a blog post While it can seem like an overwhelming amount of information, consider printing the article so you can read it again later once you've applied a few of the tips successfully. Even though it can be hard to make a blog along with maintaining it, it's worth it. Bookmark this article, so you can refer to it when necessary.
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