Friday 20 March 2015

Long Island SEO & How Facebook Likes Will Change

By Robert Sutter


There's no doubt that people focus on Facebook Likes. They are seen as indicators of one's popularity, according to Long Island SEO specialists, and this is especially true for businesses which utilize social media. However, did you know that there are going to be changes coming to these very Likes? For those who are in charge of companies, or utilize Facebook for their own marketing endeavors, there are a few points of interest you should be aware of.

As a TechCrunch article went into detail about, Facebook Likes are not exactly going to account for deactivated users on the page. Keep in mind that, for the longest time, these Likes have been counted, which doesn't exactly give a specific page much weight. You have to keep in mind that Likes from inactive accounts may not be viewed with the same weight as Likes from active ones, which I'm sure Long Island SEO specialists can agree with. It's a unique development, to say the least.

I have to believe that this shift will affect every business' Facebook Likes in certain ways. For instance, one business may have a high amount of Likes from pages which aren't in use anymore, meaning that this change can result in said business seeing a decreased Like statistic from out of nowhere. However, it's worth noting that this change will not happen overnight. In fact, the article mentioned that this will be rolled out in the next week or so.

Seeing as how businesses may see decreases in their Facebook Likes, one has to wonder how this change can be accounted for. If you were to consult those who specialize in Long Island SEO, for example, they may tell you about the importance of building and maintaining your own websites. This may also help you when it comes to social media awareness, as you can incorporate a Facebook tag where appropriate. This is just one of many options that firms like fishbat can tell you all about.

There's no doubt that Facebook Likes are desired amongst business of all types. They want to reach as much popularity as possible, meaning that they're understandably going to place a sizable amount of stock in this social networking site. With that said, if you've been consistent with receiving Likes, you're probably not going to have to worry about this update. If you have concerns, though, just know that there are short and long-term solutions worth noting.




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