Friday 20 June 2014

How Facebook Apps Can Improve Your Marketing Efforts

By Adam Roell


Chances are you like the way your Facebook profile looks on your laptop at home. But you may not be crazy about the way it looks on your iPhone or Android device. It doesn't take a genius to figure out the reason: The smaller screen is not large enough to display your entire Facebook page. No wonder so many developers started working on apps which are designed to allow users to browse Facebook on hand held devices.



That is why Facebook is probably one of the best places on the internet to generate traffic to your websites. When it comes to generating traffic from Facebook, there are a number of ways to do it. First, you can consider setting up a fanpage. Another method you can consider is to pay for advertising on Facebook.

Unfortunately, almost everyone is doing that. Everyone is setting up fanpages. There are so many business owners buying clicks from Facebook. Why is that so? The reason is because of the low barrier of entry. Any Tom, Dick or Harry can set up a fanpage and buy advertising from Facebook within minutes.

Facebook apps, particularly those designed for iPhones, are made using iPhone technology. As more developers get involved, more highly customized Facebook apps are becoming available. In fact, one of the reasons iPhones have realized their vast success is due to the instant availability of so many apps designed by third parties.

3. Copy What Already Work And Do It Better If you can come up with new ideas that work, good for you! But more often than not, when it comes to creating Facebook Apps, it is usually better to copy what already work and do it better. By doing so, you minimize the risk of failure.

Marketing your business with Facebook Apps will allow you to take your business directly to your customers, instead of having to wait for them to come to you. So building your exciting fan page is just the beginning of your true marketing potential on this social media site. Once you get Facebook fans visiting your page you can then interact with them and create a buzz about the amazing services and products that your business offers, perhaps getting your online visitors to share your promotions to their family and friends through word of mouth.




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