Tuesday 30 July 2013

Understanding The Basics Of Classifieds Website Operations

By Jeff Howard


Feeling like you're in a panic because no one is checking out your free classifieds site? Don't give up! With our tips, you can learn how to use SEO, keywords and online marketing to your advantage. In a short amount of time, you will be generating traffic. Take a deep breath and let's get started.

Timeliness with free classifieds sites is extremely important. If your page takes longer than between 6 to 8 seconds to load, you will lose your users. You should test the time it takes your pages to load by timing them. It is important that you can fill the speed requirement of 6 to 8 seconds so that you do not lose users on your page.

This is the hyper-connected age and as such, if there are products and services that go in conjunction with what you give that are being offered in other credible sites, create hyperlinks that say "You may also like. . " and link them to a reputable site where they can get those other needed products and services you don't offer. It shows your customers that you care about their needs.

Your free classifieds site should be a fully functional one with all the features, widgets and links in perfect working condition. Broken links and non-submitting web forms will drive away visitors quickly. Ensure that all your website features load fast and the visitors do not have to wait for more than a few seconds after clicking on that feature button.

Limit the use of heavy graphics on the webpage so that the users may move from page to page without having to wait for pages to load. Long load times deter the user from continuing to use you free classifieds site. Ensure that the images that are used are compatible across browsers and platforms.

If your free classifieds site isn't Search Engine Optimized, how are people finding you? The answer is that they're probably not. You can try to do it yourself, or use the services of a SEO expert. The more optimized your site is, the more likely your pages will show up near the top of potential visitors' searches.

When you're designing your mobile site, don't use any Flash at all! iPhones are the most popular smartphones on the market, and they don't support Flash - so anything you put in Flash on your mobile site will be missed by a huge segment of your potential visitors. Remember that content in Flash isn't picked up by search engine crawlers, either.

It's an absolutely must that site navigation is the same from page to page. A visitor will rightly feel frustrated if they're trying to find the menu, and it's an in a different place on a blog page than it was on the home page. Don't frustrate your visitors! Their experience will make or break your site - and determine how long they spend there and how often they return.




About the Author:



No comments:

Post a Comment